Planning and Tracking Marketing

{E15} Plannning and Tracking Your Marketing With Jessica Oman

In this episode of The Business Ignite show, I chat with Jessica Oman of Write Ahead and we discuss the importance of planning and tracking your marketing efforts. How much time are you spending on different activities and what is your ROI? Jessica also shares the tools she uses to effectively measure her marketing efforts as well as track new leads.

What You’ll Learn In This Podcast 

  • The importance of figuring out your customer avatar
  • People underestimate how much time they spend on marketing and the true time costs
  • Start tracking where your leads are coming from the beginning- how did they find out about you?
Planning and tracking your #marketing with @writeahead #smallbiz…

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Sites & Resources Mentioned

About Jessica Oman jessicaoman Jessica Oman is the founder of Write Ahead, where she writes business plans that pack a punch and make investors and lenders pay attention. Connect with her on Twitter @Writeahead.       If you enjoyed this episode I would appreciate if you could head over to iTunes and leave a review!

email marketing lead generation

[Business Ignite] Grow Your Email List Massively in 2014 With Staci Ann

List building! Today I am joined by list building and sales funnel coach, Staci Ann of StaciAnn.com and we talk all about how to grow your list, the different techniques you can use and the the technique that she used to massively grow her list in just 90 days. We also talked about the importance of having a very targeted offer and how to do follow-up right. 

What You’ll Learn In This Podcast

  • Why you need to create a compelling offer
  • The importance of follow-up and creating an auto-responder series
  • How a small engaged list can still help you grow your business
Follow up is KEY in your list-building efforts ~@lifeofstaci

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Sites & Resources Mentioned

 

If you enjoyed this episode I would appreciate if you could head over to iTunes and leave a review!

About Staci Ann

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Staci Ann is a list-building and sales funnel coach who helps entrepreneurs design a sales funnel ATM that attracts your ideal clients to your products on autopilot so you can spend less time “selling” and more time enjoying your luxurious lifestyle. Connect with her at StaciAnn.com