This is a question I get asked often by my Webinar Kickstart clients, how long should my webinar be? You’ll see a lot of industry experts saying you need 90 minutes of content but I know how daunting this can be especially when you are first starting out. So my answer?
Start small and work your way up! You don’t need to fill up time just for the sake of it, focus on value first. Not to mention, there are many moving parts involved in a webinar (content, technology, promotion) that you don’t need the added pressure the first time around to create a 90 minute presentation. Start small and the second time around you can make it longer and add more content.
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