social media business podcast for entrepreneurs

[Business Ignite] Surprise And Delight Your Customers

In this episode you have me solo and I share an amazing experience I had at the hair salon. Yes, you read that right. We’re talking about hair today! Well, not really. This experience got me thinking about how we can introduce our products and services without always selling. We have many opporuntities to get in front our potential customers: blogging, podcasts, webinars as touch points but what about when someone purchases your product? What else can you do to delight them beyond what they were expecting when they purchase your product or service? How can we add the personal touch? It may not be scalable but relationships can’t be automated. Create experiences that allow for your customer to be delighted and spread the word for you.

What You’ll Learn In This Podcast

  • Treating your customers like individuals goes a long way
  • How easy it is to forget that there are real people behind those avatars
  • How you can introduce your other products and services without upselling

Sites & Resources Mentioned

Thrive Hive Live: mastermind retreat in Miami, Feb 7-9, 2014

If you enjoyed this episode I would appreciate if you could head over to iTunes and leave a review!

social media business podcast for entrepreneurs

[Business Ignite] Small Is The New Big: Creating A Minimal Viable Product

Welcome to the inaugural episode of the Business Ignite Show! I’m super excited to have launched my podcast. This has been something I’ve been wanting to do for a looong time!

What You’ll Learn In This Podcast

  • What a minimal viable product is
  • The benefits of selling a product/service before you create *everything*
  • Examples of minimal viable products

Sites & Resources Mentioned

36 Tools To Create Your Online Product Thrive Hive Live: mastermind retreat in Miami, Feb 7-9, 2014 YESvember If you enjoyed this episode I would appreciate if you could head over to iTunes and leave a review!